Huiyuan a Chinese fruit juice company has become a China Team sponsor for the America´s Cup.

At the time China Team is in route for the 32nd America’s Cup in Spain, Huiyuan Juice, a leading Chinese fruit juice company, has announced that it has become a China Team sponsor for the 32nd edition of the Cup. This will be the first time a Chinese company has sponsored a team for the America’s Cup. China Team’s main sponsors up until now have been European companies.

Invited by China team management, Zhu Xinli, Chairman of the Huiyuan Juice Company and their collaborators will come to Valencia during May to support and follow the team. Huiyuan logo will appear on the mainsail and in the stern of Longtze, China Team America’s Cup Yacht.

“Huiyuan Juice is the most prestigious fruit juice company in China and the preferred brand by Chinese. “Drink for success and drink for style” is the Huiyuan marketing message which made them decide to sponsor China Team in the America’s Cup. I am very happy that Huiyuan has become China’s first sponsor for China Team,” declared Zhu Xinli, Chairman of Huiyuan Juice.

Beijing Huiyuan Beverage and Food Group Co., Ltd. was founded in 1992. It is a large and modern group company engaged in producing and marketing fruit and vegetable juice drinks. Huiyuan Group now possesses about 80 world-class PET, Combi-bloc and Tetra Pak juice filling lines. Huiyuan exports products to over 20 countries and regions. Huiyuan Brand has grown into the No.1 brand in Chinese beverage industry.

“The team of China Team welcomes with great pleasure their first Chinese sponsor,” explained Wang Chaowang, president of the syndicate, to the press. “Huiyuan Juice’s corporate culture and business strategy perfectly suits China Team and the America’s Cup.”